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Odoo FAQ - Marketing

Odoo Marketing is an all-in-one solution to manage email, SMS, social media, and event marketing from one platform. It helps businesses automate campaigns, target the right audience, and boost engagement efficiently. 

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Odoo Marketing is a suite of tools that helps businesses manage email, SMS, social media, and event marketing in one integrated platform. It improves customer engagement, lead generation, and campaign tracking.

Yes. Odoo Marketing lets you filter your contacts using tags, custom fields, or behaviors to send targeted emails to the right audience.

Absolutely. Odoo Marketing is built with user-friendly tools like drag-and-drop email design, simple workflows, and automated triggers that anyone can manage.  

With Odoo Marketing, you can create one post and share it across platforms like Facebook, LinkedIn, and X (Twitter) at once, saving time and maintaining brand consistency.

Yes. Odoo Marketing includes a visual email editor where you can build beautiful emails using blocks for images, buttons, text, and more—no HTML needed.  

Yes. Odoo Marketing Automation lets you build workflows based on time delays, customer actions, or specific conditions to keep your audience engaged.  

Yes. Odoo Marketing gives you insights like open rates, click rates, bounce rates, and conversions to measure the success of your campaigns.  

Yes. Odoo Marketing includes SMS Marketing features, allowing you to send texts to your contacts and track engagement metrics such as click-through rates.  

In Odoo Marketing, after designing an email, you can save it by clicking “Add to Templates,” making it reusable for future campaigns.  

Yes. Odoo Marketing includes A/B testing features, allowing you to test subject lines, content, and sending times to determine what performs best.  

Yes. Odoo Marketing lets you manage different email, SMS, and social campaigns simultaneously, each with its own target audience and metrics.

Odoo Marketing integrates directly with Odoo CRM, so you can nurture leads automatically and move them through the sales funnel based on their engagement.  

Yes. Odoo Marketing connects with Odoo Events, allowing you to promote events via email and social media, manage tickets, and capture attendee data.  

Odoo Marketing uses smart filtering and deduplication rules to ensure each contact receives only one version of your campaign.  

Yes. With Odoo Social Marketing, part of Odoo Marketing, you can convert comments or messages into leads directly from your social dashboard.  

Definitely. Odoo Marketing is scalable and affordable, making it an ideal solution for startups and SMEs looking to grow their marketing efforts.  

Yes. Odoo Marketing supports multilingual content, so you can reach audiences in different languages without switching platforms.  

Odoo Marketing provides visual reports on campaign performance, including traffic, conversions, leads generated, and channel effectiveness.  

Odoo Marketing automatically processes unsubscribes and stores blacklisted contacts to ensure compliance and maintain a clean sender reputation.  

Yes. By linking Odoo Marketing with CRM and Sales, you can track how campaigns lead to actual revenue, giving you full visibility into marketing ROI.